About us
Netprofile is a trusted advisor in strategic communications, PR, and marketing. We help industrial and tech companies achieve measurable business outcomes and drive growth locally and globally.
Netprofile has been consulting companies in technical industries and manufacturing both in Finland and internationally for over 25 years.
Netprofile is a consultancy specializing in communications and marketing for technology-driven industries. Our services encompass communications and media relations, coaching and crisis simulations, crisis communications, cyber crisis management, B2B marketing, strategic advisory, and high-impact content creation.
We are a long-term business partner – from defining reputation strategy through supporting sales to preparing for and managing cybersecurity crises. Together with our clients, we help build a world where life is smoother, more rewarding, and safer, thanks to technology.
We operate where change happens: in IT services, telecommunications, cybersecurity, energy, finance, manufacturing, and science. Our sector focus helps us understand your business context, pain points, and competitive landscape.
Q & A
Do I really need an external communications and marketing partner if we know our business best?
A good partner works as an extension of your team – just as closely as you want. We bring expertise from a variety of industries and help ensure your message reaches the right audience and makes an impact through the right channels.
How can I be sure our communications partner understands complex technical content well enough?
By choosing a partner accustomed to working with technical topics – such as energy technology, cybersecurity or the circular economy. Netprofile’s expertise is built on thorough research and the ability to make even the most complex matters easy to understand. Many of our specialists have spent years immersed in technology and industrial communications and marketing. Among our team you will find former technology journalists as well as communications and marketing leads from major technology companies and engineering firms.
How do I know our chosen partner delivers results?
The results show how well the messages reach target audiences, support business objectives and build the desired expert profile. Our service always includes thorough measurement of impact, in-depth analysis, reporting of results and concrete recommendations for next steps. Whether it’s media coverage, visibility, digital marketing conversions or changes in reputation, we monitor the data and act on it.
Can’t AI already handle most of communications today?
AI accelerates and supports communication, but truly impactful and distinctive messaging still stems from human insight, experience and contextual emotional intelligence. We use AI as an assistant for the tasks it serves best – or leave it aside altogether, if that’s your preference.
How can I stand out if everyone is talking about the same topics – like sustainability or AI?
Even if your topic is generic, your perspective doesn’t have to be. We help our clients find an angle that truly reflects who they are – and express it in a way that stands out.
