Sustainability

We want to operate in a society founded on democracy, freedom of speech, and constructive collaboration. Our approach to sustainability covers our operations, broader societal impact, and client work. 

We hold significant roles in international forums focused on ethical advancements in the sector, like ICCO and the Council of Europe. We are profoundly and extensively involved in developing the communications industry’s responsibility. In Finland, we’re closely involved with Marketing Finland and are members of the corporate responsibility network, FIBS. 

We expect our clients to base their thinking on science, respect for human rights, and environmental protection. We do not partake in sustainability washing or any ethically questionable brand polishing. 

• We’re set on reducing our Scope 2 greenhouse gas emissions by at least 42% from 2022 levels by 2030, in line with science-based targets and the Paris Agreement. Furthermore, we commit to reducing our scope 3 emissions. 
• The carbon footprint of Netprofile’s operations in 2023 was a total of 72.5 tons of CO2e. The carbon footprint measurement method is based on the GHG Protocol guidelines and includes the most significant Scope 3 emissions in addition to Scope 1 and 2. Scope 3 encompasses business travel, commute, procurement, waste, and waste water.  
  • Scope 1 accounts for 21.9% of the total carbon footprint. All Scope 1 emissions resulted from leasing cars used by the company. 
  • Scope 2 emissions accounted for 18.7% of our carbon footprint and resulted from district heating consumption at the office. 
  • Scope 3 emissions accounted for a total of 59.4% of the overall carbon footprint. Of the calculated Scope 3 emissions, 45.1% are generated by business travel, mainly flying. 
• We are the first marketing and communications agency in Finland to receive official approval from the Science Based Targets initiative (SBTi) for our emissions reduction target.